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A.I. Reviews v37.5 (refreshed with Grok 4.1 Fast)
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Model Name:
Massena LAB Magraph
Watch added to favourite list
Reference:
Magraph
Price ($)
$
3950
Country:
United States
A.I. Rating
6.4
Crowd Rating:
1813
Watch Description
Product Link:



38
44

44
10.1

50
316L Stainless Steel
Round
Sapphire double domed AR
Screw-down
Automatic
Sellita SW200-1 La Magraphique
38
Sunray grey
A.I. Watch Review:
# Massena LAB Magraph Review by A.I. WatchMetrics
## Watch Summary
The Massena LAB Magraph is a refined 38mm dress watch with classic round case proportions, featuring a textured sunray dial with applied indices and dauphine hands, powered by a modified Sellita SW200-1 automatic movement incorporating a pioneering soft-iron anti-magnetic shield and Nivachron balance spring for 38 hours of power reserve, appealing to collectors who value understated elegance and technical innovation in an everyday formal or casual piece.
## Overall Watch Rating: 6.4/10.0
**Material Metric (9.2/10.0)** - Premium 316L stainless steel with brushed/polished finishing, double-domed sapphire crystal with AR coating, and exhibition caseback deliver exceptional build quality on par with entry-level luxury watches.
**Dials & Design Metric (8.7/10.0)** - The balanced sunray dial, precise indices, and elegant dauphine hands create a sophisticated, highly legible aesthetic rivaling established independents like Nomos.
**Versatility Metric (7.8/10.0)** - At 38mm with slim 10.1mm thickness, it transitions seamlessly from office formal to casual outings, though 50m water resistance limits adventure use.
**Movement Metric (7.2/10.0)** - The customized Sellita SW200-1 with anti-magnetic shielding and Nivachron spring offers reliable performance above standard mid-tier automatics like the ETA 2824.
**History & Innovation Metric (7.1/10.0)** - Groundbreaking anti-magnetic innovation in a microbrand context elevates it beyond typical newcomers, echoing early IWC Ingenieur advancements.
**Brand Metric (6.8/10.0)** - Massena LAB stands as a strong high-premium microbrand with enthusiast cred and low production, comparable to Sinn or Christopher Ward.
**Rarity Metric (6.7/10.0)** - Moderate scarcity from microbrand batch production complements its $3,950 price point, similar to limited-run Oris divers.
**Functions Metric (4.5/10.0)** - Basic hours, minutes, and sweeping seconds with hacking provide solid timekeeping but lack the date or extras found in average $2,000 automatics.
**Complications Metric (0.0/10.0)** - Pure time-only configuration offers no additional features, falling short of the chronographs or indicators common even in mid-tier peers.
## Total Performance Score (TPS): 4.2
## TPS Interpretation: Fair Value: The watch delivers strong materials and design exceeding expectations at its price, tempered by minimal functions and complications typical of higher-end simple timepieces.
## WM Collector Grade: C
## Performance Insights: Strengths in material execution and dial artistry shine for collectors, with innovative movement shielding adding intrigue, but basic functionality suggests better value closer to a $2,500 implied price point versus its $3,950 MSRP.
## Watch Data
[Picture URL] - https://massena-lab.com/cdn/shop/files/Magraph_Grey_01_1800x1800.jpg?v=1698792345; [backPicture] - https://massena-lab.com/cdn/shop/files/Magraph_caseback_1800x1800.jpg?v=1698792345; [lumePicture] - -; [Nickname] - Magraph; [Brand] - Massena LAB; [Model] - Magraph; [Country] - United States; [Product Link] - https://massena-lab.com/products/magraph; [reviewLink] - -; [Movement Type] - Automatic; [Movement Name] - Sellita SW200-1 La Magraphique; [# MSRP] - 3950; [# Secondary] - 3850; [# Production] - Unknown; [watchDescription] - Refined 38mm anti-magnetic dress watch with sunray dial and modified Sellita movement; [caseWidth] - 38; [lugToLugLength] - 44; [thickness] - 10.1; [lug] - 20; [waterResist] - 50; [powerReserve] - 38; [beatFrequency] - 28800; [lume] - Super-LumiNova X1; [jewels] - 26; [caseMaterial] - 316L Stainless Steel; [watchGlass] - Sapphire double domed AR; [Bezel] - Fixed; [caseback] - Sapphire exhibition; [Crown] - Screw-down; [Strap] - Horween leather; [Shape] - Round; [Dial] - Sunray grey; [caseShape] - Round; [Seconds] - 1; [Date] - 0; [Calendar] - 0; [Chiming] - 0; [Chronograph] - 0; [Compass] - 0; [dateCompilation] - 0; [DigitalDisplay] - 0; [Dress] - 1; [Field] - 0; [GMT] - 0; [Mechanical Alarm] - 0; [Moonphase] - 0; [Tourbillon] - 0; [worldTimer] - 0; [powerReserveIndicator] - 0; [Diver] - 0; [Pilot] - 0; [racing] - 0; [Skeleton] - 0; [Vintage] - 0; [StyleFormal] - 1; [StyleCasual] - 1; [StyleSports] - 0; [StyleTravel] - 0; [StyleAdventure] - 0; [StyleCollector] - 1; [StyleTool] - 0; [StyleStatement] - 1; [StyleVintage] - 0; [StyleSmart] - 0; [StyleCustom] - 1; [TPS_new] - 4.2; [TPSgrade] - C; [TPSimpliedPrice] - 2500;
**A.I. WatchMetrics Review v37.10 Grok 4 Fast. December 21, 2025.**
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